About Me

Product Designer.
Outdoors Lover.
Photography Enthusiast.
Dog Mom.

Carolina Arai

I am a North Vancouver based Product designer with over 10 years of experience. I am passionate about web accessibility and user experience. After studying and working in Latin America and Asia, I was inspired by the different cultural aspects that strengthen our communities and how there are brought together by technology.

Thanks to my global perspective I strive for the continuous improvement of the user experience.In 2016, I moved to British Columbia to study New Media Design and Web Development at BCIT. I discovered my passion for interactivity, information architecture and web design.

Through my work experience, I’ve learned to prioritize web accessibility, data visualization and usability. Thanks to my years freelancing, I have developed the ability to find the right balance in communication aligning the needs of the user, the business objectives and the technical aspects of development and design.

When I am not in front of the computer, I like to spend time with my dogs, painting acrylic or watercolour or cooking. I love the outdoors! So you may find me on a hike in the summer, snowshoeing in the winter or stand-up paddleboarding in a lake. I love travelling too. I’ve had the wonderful opportunity to visit wonderful places in Canada, Japan, Mexico, Singapore, USA, and more. I like to take my camera (mostly my phone) with me, and try to capture my favourite moments during my travels.

My Experience

  • Outcomes

    Senior Web Designer

    December 2021 - Present

    Wireframes, and medium and high-fidelity mock-ups for corporate website.

    Implementation and Development of the Corporate Website using WordPress.

  • Real Estate Webmasters

    Web Designer

    Oct 2018 - Nov 2020

    Led the Web Accessibility Implementation Campaign, created documentation and trained 50+ employees on WCAG 2.0 practices and ADA compliance.

    Increased the usability of more than 50 client’s websites and the core product, Vision, restructured the information architecture, rapid prototyping, mock-up design and front-end implementation considering web accessibility first.

    Improved Web Performance and SEO of the corporate site by refactoring the code adhering to A11y syntax and redesigning the user interface.

  • Prizm Media - RxtoMe

    UX/UI Designer

    Nov 2017 - Jun 2018

    Created effective low, medium and high fidelity prototypes to improve the usability and the information architecture of the RxtoMe desktop app and RxtoMe pharmacy portal.

    Defined the design standards, processes and protocols between the IT team and the Marketing team. Actively participated in discussions about UI/UX.

    Created graphics, web banners, icons, illustrations and motion graphics.

  • CareCru

    UI Designer

    Oct 2016 - Oct 2017

    Improved the usability of the Patient Management by restructuring the user flow, creating wireframes, and a high-fidelity prototype.

    Actively participated in discussions regarding best usability practices.

  • Telus

    UX/UI Designer Volunteer

    Sep 2017 - Oct 2017

    Redesigned the UI of the medium fidelity prototype that got the approval for the Green Tracker Team to get the budget to finance the real app.

    Improved the usability and functionality of the beta version by synthezing the data, restructuring the information architecture, creating a more consistent labeling to create a more user friendly experience.

  • British Columbia Institute of Technology

    New Media Design and Web Development Certificate

    Oct 2016 - Oct 2017

    Studied this twelve months certificate to strengthen my coding, user interface and user experience design skills.

    Graduated with honours.

  • mLabs

    Visual Information Designer

    May 2016 - Jun 2017

    Improved the usability and flow of the Fresh Meal Plan website. Restructured the information architecture and created high-fidelity wireframes.

    Improved consumer engagement of Foresight Financial and SAFWRX by developing branding strategies and managing the social media presence.

  • Librerias La Leo

    Graphic Designer

    Oct 2014 - Dec 2015

    Improved engagement in social media by creating new graphics and banners.

  • Secretaría de Turismo del Estado de Oaxaca

    Graphic Designer

    Nov 2013 - Oct 2013 (Social Service)

    Social service at "MEXCALITO", a company that locally produces mezcal. Working together with the Tourism Secretary of Oaxaca, their main goal is the promotion of the mezcal throughout Mexico.

    I was responsible for the branding, product labels, editorial design, promotional and information booklets and product photography.

  • Avenue Q - Qool Productions

    Digital Animator Designer

    Sep 2013 - Oct 2013 (Contract Job)

    Created 2D animations for the Mexican production of Broadway’s Musical Avenue Q.

  • Kansai Gaidai University

    Asian Studies Exchange Program

    Sep 2011 - May 2012

    Study abroad in Hirakata, Osaka, Japan for a year.

  • Universidad De Las Americas de Puebla

    B.A. Visual Information Design

    Aug 2008 - May 2013

    Graduated Cum Laude
    Student Council Treasurer (2010-2011)
    General Editor of the Cain Murray Monthly Gazette (2009-2010)

  • 100% Full Scholarship Award

    Universidad De Las Americas de Puebla

    Aug 2008

    Won First Place in the Academic Scholarship Contest of Arts and Social Studies. Earned a 100% full scholarship for my bachelor's education.

Licenses & Certifications

Certificate of Completion Interaction Design: Interface on Linkedin Learning

Interaction Design: Interface

Course completed on Apr 18, 2023
Certificate ID: AQKLE1n72WLZW4OLkqpTPB0_X0LZ
Issued by LinkedIn Learning.

WAI0.1x: Introduction to Web Accessibility

WAI0.1x: Introduction to Web Accessibility

Course completed on September 22, 2020
Certificate ID: 5c8a9d9bbf7843879e4010bea1b541c1
Issued by edX LLC.